More: 21 spicy tacos that will warm you from the inside out The one chip carries a suggested price of $6.99. It's called the One Chip Challenge because the idea is that you eat or take a bite or nibble of the chip and record how long you can last without eating or drinking something to help deal with the heat. The One Chip Challenge started as a viral sensation a few years ago before resurfacing in 2019 with a chip hotter than ever before. Either way, we break down everything you need to know, below. A chip made with the hottest peppers in the world is now a social media craze that children are doing. The chips will be sold individually for $5, starting on Oct. 1. Courtesy of Paqui. It all started like most horrible life choices do, with a viral internet challenge. A company called Paqui created the ‘One … The Paqui #OneChipChallenge is back for 2020 and it’s daring the bravest spicy fans to take on a bite or two (or the whole chip) of this tortilla chip. What is the One Chip Challenge? “The #OneChipChallenge is back with a vengeance and ready to deliver a knockout with the addition of Sichuan Peppercorn, known for … So if you’re up to the challenge, what should you do to prepare? The one chip challenge, quite simply asks you to eat this one tortilla crisp to see if you can withstand the extreme heat from the pepper flavour. This new version of the chip is a blue corn tortilla chip that is seasoned with a black powder made from Carolina Reaper peppers , which is the most noticeable difference from the previous challenge. Then you post it to social … Paqui has released a new chip for -their one chip challenge that is even hotter than its predecessors, making this the hottest single chip in the world. Are you up to it or need more details? The 'One Chip Challenge' Is Back and Hotter Than Ever The 'One Chip Challenge' Is Back and Hotter Than Ever The individually-packaged chips are dusted with Carolina Reaper peppers.